Becoming a collector is a hobby for certain people. Some people love to collect the stamp, old money, toys, sneakers, and even exotic dried animals. But, Email addresses? Turn out that some people love to collect email addresses. This is not a hobby! Or else you will be considered as a stalker. All of these email collections are used by marketing companies and business owners to help them with their works. However, people are willing to be bothered by giving you the email address? You have to be creative, as you need to give them valuable offers that they cannot resists. Let me show you the tricks to collect Email Addresses without being a nuisance to your clients.
• Don’t spam
The first rule to collect email address without being spammy is don’t ever spam them. You have to give them something in exchange. For example: If you are subscribing for their newsletter, you may able to access the exclusive item or early access for items or everything related to this statement: “exclusive for newsletter subscribers.” It will make them feel special. One more rule, don’t send them emails so often like once every two hours, or they will block you.
• Discount, discount, and discount
One of the most cliché things but work every time, give them extra discounts! For example, give them an additional 10 -15% discount if they subscribe to your newsletter, and I believe that it will work. In every Black Friday, you have witnessed how brutal the people can become because of a discount right? Who doesn’t want extra money to save? People will fall for this, I guarantee you.
• Giveaway time
Do you know that sometimes we have to sacrifice for a greater good right? This is one of the examples. By promising to give them big prizes in advance, they will be eager to give you their email address. People also usually fall for it. However, you have to count the items or vouchers to ensure the giveaway is still affordable for you unless you want to face a quick disadvantage and even bankruptcy. Well finance and risk calculations, this is one of the important factors for this trick.
• Offer them the exclusive contents
If you are in a service company or an entertainment company, offering exclusive content for members and subscribers will also work fine. By giving them the special pass to seeing your new videos or comics or tips and tricks, they will eventually give their emails to you. These tricks usually happen because many people love to have more privileges compared to others, so they can show it off.
• Give them member’s upgrade
This will work great for the people who need more than the free facilities. Rather than bundle it with prices, just bundle it with emails. Ask them to create an account so they can access some of the facilities on the websites for free. Then, you got other mail addresses to collect, easy right?
• Referral at its finest
Referral! Yes, these tricks also go well to hook the others to give their email easily and, at the same time, promote your website and services. The referral in the customer perspectives works like this: After you register to the websites, the referral codes will pop up. Then you will share it with your friends to obtain exclusive offers and/or additional un-transferable cash. If you promote this website to your friends and they accept the offers and add your referral, both of you and him/her obtain additional benefits.
• Hold a contest
Last but not least, this trick can become quite a commotion if it became viral. Usually, some website creates contests with a considerable prize, but you have to subscribe to their newsletter first and/or become a member. The competitions can be a photography contest, design contest, or anything related to the website’s specialty. If the prizes are expensive, usually many people will visit your website and it can even become viral in the internet world because of social media sharing. Hence, many people offer their email to you.
You must be impatient to implement all of these tricks on your website, right? Then go! Create a big difference by employing all of these tricks and obtained all of their customer emails.
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